This Super Lucky Elephant Chili Crisp - Shallots came from Amazon. The ingredients sounded good, the price was right, and we couldn't resist the name.


Main Flavor Elements
- Shallot
- Salt
- Sugar
Snapshot
- Base oil(s): Rice bran
- Solids to oil ratio: Moderately high (~60%)
- Flavor Enhancer: N/S
- Potential allergens: N/S
- Storage: Refrigerate after opening
Our Impressions
- Heat level: Low
- Texture: Crispy shallots
- Saltiness: Moderately high (480mg. per 30gm.)
Why Elephant?
As we noted above, we were intrigued by the brand name. Either it was a bad translation or there was a back story, we weren't sure which. We learned from the website that the company has a particular interest in the conservation of the dwindling Asian elephant population, a noble cause worth recognizing and supporting.
We also learned the primary business is rice, which likely explains the use of rice bran oil.
Stirring things up to get started, the solids-to-oil ratio is about 60/40. The solids are mostly fried shallot, in non-uniform pieces. On the palate, they are nicely crisp and crunchy, and we didn't detect any notes of the bitterness often associated with over-frying.
The contribution of chili is minimal, heat-wise. The flakes of dried chili are visible, and the ingredients even include a small amount of bird's eye chili, but the flavor profile skews largely fried shallot, then salt, then sugar. The salt works to perk up the shallot, and the sugar tones and rounds things out.
The rice bran oil base is neutral and clean, and its lightness means it doesn't get in the way of the otherwise spare ingredient list. No flavor enhancers here by design, and none seem necessary.
The label says chili crisp, but we don't find a sufficient contribution from the dried chili flakes to call it more than a crunchy oil. Regardless, it still works. The fried allium/salt/sugar combination is well-balanced, and we appreciated the minimalist approach to the recipe.
Ingredients
Rice bran oil, dried red chili, fried shallot, salt, sugar, bird's eye chili.
More Information
Brand: Otis McAllister, Inc. / Super Lucky Elephant
Style: Crunchy oil
Price paid: $9.99 / 6.7oz.
Country of Origin: Thailand
Manufacturer website:
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